Alexander Marketing Services Opens Raleigh Office

GRAND RAPIDS, MICH. (Nov. 6, 2006) – Alexander Marketing Services (AMS) announced today that it has opened a Raleigh, North Carolina office and appointed a local, senior marketing communications veteran as the new office’s Senior Consultant and Managing Director.

Alexander Marketing provides fully integrated marketing communications services-including strategic consulting, market research, advertising, direct marketing, Internet services and public relations to more than two dozen business-to-business clients nationwide, including The Dow Chemical Company, Pentair Water Pool and Spa, Siemens Building Technologies, Juno Lighting Group, and Sullair.

“We are well aware that the greater Raleigh-Durham area is a hotbed of technology innovation,” said Bob Milroy, President of Alexander Marketing Services. “The concentration of businesses in the area that could benefit from our 40 plus year track record in integrated business-to-business and technical marketing communications convinced us that we should open an office to accelerate our momentum that started in the late ‘90’s when we were named agency of record for Pentair Pool Products in Stanford (now Pentair Water Pool and Spa).”

Selected as Senior Consultant and Managing Director of the Raleigh office is Leon Rawitz, a senior marketing executive in the area for the past seven years, with 25 years cumulative experience in business-to-business marketing and general management at public and privately held companies. He is the author and presenter of Fail Proof Marketing, a 7-step Process to Double Digit Sales Growth; Smart Marketing: from How to Wow; and a co-author of Marketing for Technical Professionals.

Milroy commented, “Securing a marketing veteran with Leon Rawitz’s experience was critical to our strategy for the Raleigh market. His broad knowledge and strategic insights will provide tremendous value for our clients moving forward.”

About Alexander Marketing Services, Inc. Alexander Marketing Services, Inc. (AMS) is a full-service, business-to-business marketing services company that is exclusively dedicated to the “hard stuff” - technically complex products and high value services with complicated selling propositions requiring specialized and sophisticated communication. Founded in 1965, AMS operates offices in Grand Rapids, Michigan; Chicago, Illinois; and Raleigh, North Carolina. The company recorded capitalized billings in excess of $32 million in 2005 and is among the top 50 business-to-business agencies listed by BtoB Magazine. If you would like to learn more about Alexander Marketing Services visit: www.alexandermarketing.com or e-mail Leon Rawitz at: lrawitz@alexandermarketing.com.